Digital MarketingIn 2015, there were over 2.92 billion active internet users who collectively made over 5.75 billion searches on an average, every day. Isn’t that a stunning number! These figures can give you a glimpse of the potential that the 'Digital World' holds for your brand.
Blue Pigeon is equipped with the updated knowhow and latest tools to leverage this platform to yield success for your brand. Any activity through Digital Marketing is useless before its goals are set. Our digital marketing experts make sure the results of activities should match the goals. From search engine marketing to PPC, video ads to rich media ads, Blue Pigeon delivers the best results because of its understanding of the behaviour of online environment.
Having strong digital presence is vital for a brand to move from “a good to have, to a must have”.
There is more than just coding that goes in to build a good website. We study the business and its consumer, and then prepare a blue print based on the business goals and consumer psychology. With a team of visualizers and experienced developers, we are capable to produce websites that attracts more users, engages them with brand and captures better number of leads.
Search Engine Optimization
With technically qualified SEO Experts, we ensure that your website ranks the highest for your services in search engines. We take care of every possible keyword to be featured on your website, for which your potential customers might be searching for you. By analyzing the trends on online search patterns and using the keyword analysis tools, we make sure that a strategic approach is employed for increasing organic traffic on your website.
Our digital experts always complete their home work before they start any PPC campaign. This ensures we deliver relevant traffic to your websites and thus improving your conversions. A good PPC campaign consist of thorough keyword search, analysis of target audience and strong copy of the ad. At Blue Pigeon, we make sure you get CTR of your campaign better than industry standards at minimum possible costs.
Email is one the most effective and successful tool for lead generation. A customized mail from the brand will always be personal to the user and with increase in usage of smart phones, the email stays at one arm distance of the user. At Blue Pigeon, we build campaigns that directly increases the engagement of the brand with their subscribers, helping the brands to retain their precious customers.
With all the benefits and opportunities, online forums with their powerful presence and viral abilities are volatile platforms where a small glitch or wrong turn can generate unwanted hype and can be damaging for a brand’s image. Our expertise in Digital Marketing isn’t just limited to generating businesses through campaigns, but also building a positive image and relation with all the stake holders of the brand.
With marketers exploiting the traditional marketing tools to a great extent, there is a need to make your customers fully understand your brand proposition. Marketing through a strategic approach focused on creating powerful content that is relevant, valuable and consistent, to a defined target audience. Good and helpful information is appreciated and awarded with loyalty by online users, which will ultimately help your brand drive profits.